Popular clothing brand Abercrombie & Fitch's CEO has recently come under fire for a response he gave in regards to their target demographic.

The response has gone viral and you have most likely seen it on your Facebook news feed, but here is the alleged quote from Abercrombie & Fitch CEO Michael Jeffries.

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CBS in Los Angeles reports that these statements may in fact be true, and that Jeffries doesn’t want ‘larger people’ shopping in his stores. If this quote is true, it’s very discriminatory  In 2006 Jeffries said in a magazine interview that his store doesn’t try to target women of all shapes.